New media literacy – Text doesn’t always say what sound and video can.

Video 101 - May 23 & 24

Strengthen your overall communication strategy by using video that will grab attention and enable you to effectively convey your message to viewers. Learn how a well produced video can benefit your organization in terms of enhancing your image and reinforcing your brand. This hands-on course will offer a starting point on how to shoot a ready-to-go, immediate and effective video for the web.

Your audience is on Twitter, your competitors are on Facebook and you're on LinkedIn ... Let's change that

Social Media Strategy

This course will provide strategic insight into why organizations should use social media and how to do it effectively. You will learn how to integrate, execute, and evaluate social media tools such as Facebook, Twitter, and YouTube as integral components of your organization’s overall communication plan.